Spoke HUB
The cloud brain.
The most common phrase after a cyclist crash. And the most preventable.
The core of Spoke's ecosystem is VRU2X™. It links cyclists, drivers, and infrastructure, enabling awareness beyond line of sight. Paired with our hardware, it helps anticipate risks and trigger responses before situations escalate, with an aim to making every journey safer.
The cloud brain.
Seven embodiments.
User-facing surfaces. Mobile apps and SDK for partner integration.











"The investment in Spoke Safety is another step towards the digital innovation of our braking systems. Our vision for the near future is to enable the braking system to communicate and interact not only with the equipped vehicle but with the entire road ecosystem."
Spoke founded the Coalition for Cyclist Safety. 47 members across 13 countries, working together to bring V2X-based VRU protection to global standards.





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Based on validated unit economics and current commercial assumptions, 2028 represents a steady-state revenue profile across SaaS, government data licensing, enterprise OEM contracts, and Spoke VUE™ hardware.
Full revenue model, assumptions, and pipeline detail available in the deep-dive briefing.
Capital is deployed in phases — each tied to validation, each delivering a commercial outcome.
Tightly scoped software and hardware development to deliver a commercial MVP.
Manufacturing readiness, deployment infrastructure, customer support, and go-to-market execution.
Grant funding and customer purchase commitments accelerate later releases without dilution.
For the full revenue model, signed deals, pipeline detail, and build plan, request access below.